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Franchise

Franchises

Award-winning design, in-house fixture and décor fabrication, and expert installation

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The Fundamentals for Success

For a franchise to expand in the current, highly competitive retail environment it must do much more than make a great first impression. It must have a unique take on whatever product or service its selling. One that is believed and embodied by each franchisee, so that each new location conveys the specialness of the original store.

Not every would-be franchisee can pull this off.

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KRS FRANCHISE DESIGN

Design that Scales

Expressing the brand through store design

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Case Study: ExtraMile

Created by Chevron in the 1990s as a convenience store for their gas stations, ExtraMile stores are now operated as a joint venture between the fuel giant and Jacksons Food Stores. The chain has more than 800 locations in the western U.S. with about 500 of them operated by franchisees.

Services Provided

  • Retail Design
  • Production
  • Commercial Installation

At KRS, we help QSRs bridge that gap by combining data-driven strategy with creative execution. From eye-catching in-store design and packaging to consistent brand messaging across digital and physical touchpoints, we ensure your restaurant leaves a lasting impression.

This video explores proven tactics—such as building unique menu offerings, creating buzz through social media engagement, and rolling out loyalty programs that reward repeat visits. We also show how limited-time promotions and seasonal campaigns can drive excitement while strengthening your brand’s long-term connection with guests.

With KRS, your casual diners don’t just return for the food—they return for the brand experience. Learn how to transform everyday visits into lasting loyalty and turn first-time guests into devoted fans of your restaurant.

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Attracting the right franchisees has never been more difficult— or feasible.

We Can Help.

Reduce New Franchise Cost

By lowering the cost of your FF&E, we reduce the entry cost for each new franchise.

Manage Franchise Expansion

Get a dedicated team that works with you and with your franchisees directly.

Adaptable Design

Regardless of the space, we adapt your concept so each site stays true to your brand.

Streamline For Scale

We can help grow your core concept from 10 locations to 100 locations.

Expand Markets

With clients in each state, as well as Canada, our experience can help your growth.

Consolidate Vendors

We provide a centralized partnership to manage your projects and purchases.

Summary

KRS delivers scalable franchise design, fabrication, and installation solutions that help brands grow with consistency and confidence. From adaptable store design and in-house fixture production to expert installation, we ensure every location reflects your brand while meeting the demands of different markets and spaces.

Our team supports franchise expansion with cost-saving strategies, centralized project management, and streamlined rollout execution—helping you reduce FF&E costs, simplify vendor coordination, and scale efficiently from regional growth to national presence.

Key Takeaways

  • KRS provides scalable franchise design solutions that maintain brand consistency.
  • We manage franchise expansion with dedicated teams and streamlined rollout execution.
  • Our approach reduces FF&E costs to lower barriers for new franchisees.
  • KRS delivers adaptable store designs tailored to different locations and layouts.
  • We provide in-house fixture and décor fabrication for consistent brand execution.
  • KRS simplifies vendor management through a centralized partnership model.

Frequently Asked Questions

Q. Does KRS provide scalable design solutions for franchise brands?

A. Yes. We create scalable franchise designs that maintain brand consistency while adapting to each location’s unique requirements.

Q. Can you help manage franchise expansion and rollouts?

A. Absolutely. We provide dedicated teams that work with both franchisors and franchisees to streamline expansion and ensure consistent execution.

Q. Do you help reduce the cost of opening new franchise locations?

A. Yes. We reduce FF&E costs through value engineering, sourcing strategies, and efficient production methods.

Q. Can your designs adapt to different franchise locations?

A. Yes. Our adaptable design approach ensures each location fits its space while staying true to your brand identity.

Q. Do you provide fixture and décor fabrication for franchises?

A. We do. Our in-house fabrication ensures consistent quality and brand execution across all franchise locations.

Q. Who installs franchise store environments?

A. KRS provides expert installation services to ensure each location is completed accurately, efficiently, and on-brand.

Q. Can KRS help scale a franchise from regional to national?

A. Yes. We provide scalable systems and processes that support growth from a few locations to large national rollouts.

Q. Do you simplify vendor management for franchise systems?

A. Absolutely. We act as a centralized partner, consolidating vendors and streamlining project coordination.

Testimonials

"KRS has been a great partner in wonderfully executing the second iteration of our aviation-themed brand for On The Fly. They brought creativity and strategic thinking to the table by taking into account the openness, innovation, and product offering we deliver to our customers, while also aligning with our business goals. Their approach and attention to detail made our team feel confident as we collaborated to evolve the brand as we expand our footprint."
★★★★★
Hadeel Ali
Marketing Manager
“We are utterly delighted with the outcome of KRS’s work on this project. The interior is fun, interesting, warm and gorgeous. We will most certainly seek you out again for our future projects.”
★★★★★
Brandon K
General Manager
“I was very impressed. KRS’ responsiveness and willingness make working with them a pleasure. As we continue to evolve our brand, KRS is right there with us, ready for the challenge.”
★★★★★
Dave M
Director of Visual Merchandising
“If you have a company that needs any type of signs or advertisement, call King Retail!! Those guys do Amazing work and fast too!!”
★★★★★
Joe A
“I would like to sincerely thank your team for all of their hard work and dedication through the project. Your team’s support, creativity, and commitment to bringing this project to life were instrumental in making the opening a success. We couldn’t have achieved this without your collective effort and collaboration, Thank you once again for everything!”
★★★★★
George F
Planning & Design Manager
“We couldn’t have asked for a better company and group of people to partner with on our journey!”
★★★★★
Hussein Y
Vice President
"We love the work KRS did for Banfield!”
★★★★★
Kim
Marketing Manager
"The middle of the road is the road to nowhere.”
Gary S.
EVP and COO
“The opening has been fantastic, better than we expected. The response from local customers and people visiting from the food community has been great. . . Couldn’t be happier.”
MARK M.
V.P. RETAIL OPERATIONS & BRAND STRATEGY
“From the first day of our engagement, we asked KRS to challenge us, and they did not disappoint. Our interior look was dated. Small, incremental change would have been easier, but it’s not what our brand needed. The KRS team challenged us and was right there to help determine the solutions. The KRS team worked fast and efficiently, and I’m proud and our franchisees are excited with the new design.”
PAUL CASADONT
PRESIDENT EXTRAMILE CS LLC