FoodMaxx

Updating FoodMaxx: KRS's Strategic Grocery Redesign

FoodMaxx

With over 50 locations in the Bay Area and Central Valley, the FoodMaxx banner is value-driven and mimics “club”/warehouse-style stores, providing their customers with exceptional value.

KRS has improved the overall look and feel of their stores by designing and implementing a new signage package with a focus on price points and sale items throughout their stores. Taking an elevated approach to their “no-frills” ethos, KRS designed, produced, and installed a décor package that was straightforward, bold, and resonated with FoodMaxx customers.