Case Study: Papa Murphy's

An ambitious remodel rollout across most of its existing nationwide locations

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Papa Murphy's Design

Papa Murphy’s was looking to pursue an ambitious remodel rollout across most of its existing nationwide locations. Typically, this process would require them to internally manage several different vendors, contractors, and franchise contacts – costing a lot of extra time and money. KRS was able to provide a consolidated, cost-effective approach to Papa Murphy’s team that allowed them to maximize their results while minimizing their bottom line.

The dedicated KRS account team coordinates and performs a customized, detailed site survey for each location. This survey provides a décor plan, working drawings, update/repair recommendations, and options for additional specialty items for each site. Using that information, KRS then fabricates and installs décor in addition to managing any additional site improvement or maintenance work required.

Made to Order

If there is one thing the Papa Murphy’s team can appreciate, it is a straightforward, easy-to-understand method for placing orders. KRS developed a custom catalog and order form that all of the franchisees could use not only to place an order for a specific décor element but to also provide them with a visual reference to ensure they get exactly what they expect and need.

Summary

Papa Murphy’s undertook an ambitious nationwide remodel of most of its existing locations. KRS provided a consolidated approach that streamlined vendor coordination, minimized costs, and ensured consistent, high-quality execution. Through customized site surveys, décor plans, working drawings, and specialty options, KRS managed the full remodel process while providing franchisees with an easy-to-use ordering system for precise implementation.

Key Takeaways

  • KRS offered a single point of contact to manage vendors, contractors, and franchisees, reducing complexity and costs.
  • Custom site surveys allowed for tailored décor plans and working drawings for each location.
  • The approach enabled consistent, high-quality remodels across multiple sites.
  • A visual catalog and simplified order form helped franchisees place orders accurately and confidently.
  • Centralized project management ensured timely execution while minimizing franchisee effort.

Frequently Asked Questions

Q. How did KRS streamline the remodel process for Papa Murphy’s?

A. KRS coordinated all vendors, contractors, and franchise contacts through a single account team, reducing complexity, cost, and time.

Q. What role did site surveys play in the remodel?

A. Each location received a customized site survey, which produced décor plans, working drawings, update/repair recommendations, and specialty item options.

Q. How did KRS ensure franchisees received the correct décor elements?

A. A custom catalog and visual order form allowed franchisees to select and verify décor elements, ensuring accurate delivery and installation.

Q. What benefits did this remodel approach offer?

A. It ensured consistent quality across locations, simplified franchisee participation, centralized project management, and minimized costs and time.

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