INSIGHTS

Are West Coast Convenience Stores Missing an Opportunity in QSR?

In the Eastern U.S. some C-stores have built a strong following based on their food.

Out West, it seems that the stores’ biggest draw is still convenience—a value proposition that’s getting tougher to defend.

Read on to see how c-stores like Sheetz, Wawa, Green Zebra Grocery, and Food Fight! have adapted to:

  • Dwindling revenue from ‘Cokes, Smokes, and Gas’
  • Competition for Convenience Food
  • Changes in Demographics
  • Winning with Favorite Food & a Place to Eat It

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